Good Strategy/Bad Strategy – Richard Rumelt

Good Strategy/Bad Strategy – Richard Rumelt 

In this modern classic, Richard Rumelt delivers a clear and uncompromising distinction between real strategy and the vague slogans that often pass for it. He exposes why so many organisations fall into the trap of “bad strategy”—a mix of wishful thinking, jargon, and ambition without action—and explains how effective strategy requires confronting hard truths and designing coherent, disciplined responses.

Through examples spanning business, government, technology, and history, Rumelt demonstrates how powerful strategy emerges from insight: identifying the critical forces at play and aligning actions to address them. His framework equips readers with practical tools to diagnose challenges, craft focused objectives, and execute with clarity and impact. Buy in Kenya with fast delivery.

What You’ll Learn

• The core differences between good strategy and bad strategy

• How to diagnose the real problem behind organisational challenges

• Tools for generating insights that lead to strategic advantage

• How to craft coherent actions that align with strategic intent

• Why ambition, vision, and planning are not substitutes for strategy

• Lessons from real-world examples across industries and history

Who Should Read This Book

Business leaders, founders, managers, consultants, and professionals seeking a deeper, more disciplined understanding of strategy and decision-making.

Why Buy from Readers’ Republik

Trusted Kenyan bookstore, curated business titles, excellent packaging, responsive customer support, and fast nationwide delivery.