Dollars and Sense - Dan Ariely
Description
Dollars and Sense: How We Misthink Money and How to Spend Smarter by Dan Ariely
Why does spending sometimes feel painless—and other times painfully hard? In this eye-opening book, behavioural economist Dan Ariely, together with Jeff Kreisler, explains why our emotions often override logic when it comes to money.
Using everyday examples—from credit cards to holiday sales—Dollars and Sense shows how our brains consistently misjudge value and cost. It’s a practical, relatable guide you can buy in Kenya with fast delivery from Readers’ Republik.
What you’ll learn
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Why emotions matter more than logic in money decisions
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How “pain-free” spending leads to overspending
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Why past spending affects future choices in irrational ways
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How we misjudge value, time, and savings
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Simple ways to build healthier spending habits
Who should read the Book
Anyone who wants to spend smarter, save better, and understand the psychology behind everyday money decisions—especially professionals, students, and entrepreneurs.
Why buy Dollars and Sense from Readers’ Republik
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Original, high-quality business and psychology books
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Reliable local bookstore that understands serious readers
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Easy ordering and responsive customer support
