{"product_id":"the-mackay-mba-of-selling-in-the-real-world-harvey-mackay","title":"The Mackay MBA of Selling in the Real World - Harvey MacKay","description":"\u003ch3 data-start=\"0\" data-end=\"70\"\u003e\n\u003cem data-start=\"7\" data-end=\"52\"\u003eThe Mackay MBA of Selling in the Real World\u003c\/em\u003e — Harvey Mackay\u003c\/h3\u003e\n\u003cp data-start=\"72\" data-end=\"463\"\u003e\u003cstrong data-start=\"72\" data-end=\"119\"\u003eThe Mackay MBA of Selling in the Real World\u003c\/strong\u003e distills decades of hard-earned sales wisdom from one of the most influential sales trainers of all time. Harvey Mackay delivers practical, no-nonsense lessons drawn from real-life selling—from lemonade stands to billion-dollar deals—showing that while tools change, \u003cstrong data-start=\"387\" data-end=\"425\"\u003epeople skills still close the sale\u003c\/strong\u003e. \u003cstrong data-start=\"427\" data-end=\"463\"\u003eBuy in Kenya with fast delivery.\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3 data-start=\"465\" data-end=\"488\"\u003eWhat you’ll learn\u003c\/h3\u003e\n\u003cul data-start=\"489\" data-end=\"767\"\u003e\n\u003cli data-start=\"489\" data-end=\"540\"\u003e\n\u003cp data-start=\"491\" data-end=\"540\"\u003eHow to build lasting customer loyalty and trust\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"541\" data-end=\"603\"\u003e\n\u003cp data-start=\"543\" data-end=\"603\"\u003eHow to handle rejection and keep performing under pressure\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"604\" data-end=\"653\"\u003e\n\u003cp data-start=\"606\" data-end=\"653\"\u003eHow to find mentors and learn faster in sales\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"654\" data-end=\"704\"\u003e\n\u003cp data-start=\"656\" data-end=\"704\"\u003eWhy relationships beat tactics in the long run\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"705\" data-end=\"767\"\u003e\n\u003cp data-start=\"707\" data-end=\"767\"\u003eTimeless sales principles you can apply online and offline\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"769\" data-end=\"935\"\u003eEach chapter ends with a sharp \u003cstrong data-start=\"800\" data-end=\"820\"\u003e“Mackay’s Moral”\u003c\/strong\u003e—memorable lessons like \u003cem data-start=\"844\" data-end=\"893\"\u003e“Failure is not falling down, but staying down”\u003c\/em\u003e and \u003cem data-start=\"898\" data-end=\"935\"\u003e“A great salesperson demonstrates.”\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3 data-start=\"937\" data-end=\"968\"\u003eWho should read this book\u003c\/h3\u003e\n\u003cul data-start=\"969\" data-end=\"1114\"\u003e\n\u003cli data-start=\"969\" data-end=\"1005\"\u003e\n\u003cp data-start=\"971\" data-end=\"1005\"\u003eSales professionals at any stage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1006\" data-end=\"1049\"\u003e\n\u003cp data-start=\"1008\" data-end=\"1049\"\u003eEntrepreneurs and small business owners\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1050\" data-end=\"1114\"\u003e\n\u003cp data-start=\"1052\" data-end=\"1114\"\u003eAnyone whose job involves persuasion, people, or negotiation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1116\" data-end=\"1152\"\u003eWhy buy The Mackay MBA from Readers’ Republik\u003c\/h3\u003e\n\u003cul data-start=\"1153\" data-end=\"1298\"\u003e\n\u003cli data-start=\"1153\" data-end=\"1188\"\u003e\n\u003cp data-start=\"1155\" data-end=\"1188\"\u003eFast delivery anywhere in Kenya\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1189\" data-end=\"1238\"\u003e\n\u003cp data-start=\"1191\" data-end=\"1238\"\u003eCarefully curated business and sales classics\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1239\" data-end=\"1298\"\u003e\n\u003cp data-start=\"1241\" data-end=\"1298\"\u003eA trusted Kenyan online bookstore for ambitious readers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Readers Republik","offers":[{"title":"Default Title","offer_id":43020342427737,"sku":null,"price":4490.0,"currency_code":"KES","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0660\/4292\/1049\/files\/4_477cd7c1-1495-4170-8f2d-a3e187c1285d.jpg?v=1769489607","url":"https:\/\/readersrepublik.com\/products\/the-mackay-mba-of-selling-in-the-real-world-harvey-mackay","provider":"Readers Republik","version":"1.0","type":"link"}