{"product_id":"the-22-immutable-laws-of-branding-laura-ries-al-ries","title":"The 22 Immutable Laws of Branding - Laura Ries , Al Ries","description":"\u003ch3 data-start=\"0\" data-end=\"63\"\u003eThe 22 Immutable Laws of Branding by Laura Ries \u0026amp; Al Ries\u003c\/h3\u003e\n\u003cp data-start=\"65\" data-end=\"356\"\u003e\u003cstrong data-start=\"65\" data-end=\"102\"\u003eThe 22 Immutable Laws of Branding\u003c\/strong\u003e is a practical guide to building powerful, lasting brands. Laura and Al Ries outline the essential principles that separate world-class brands from the rest, showing how strategy, consistency, and focus can create a brand that stands the test of time.\u003c\/p\u003e\n\u003cp data-start=\"358\" data-end=\"596\"\u003eWhether you’re launching a new product or strengthening an existing one, this book provides actionable insights to help your brand stand out in a crowded market. You can \u003cstrong data-start=\"528\" data-end=\"544\"\u003eBuy in Kenya\u003c\/strong\u003e and get it delivered fast from Readers’ Republik.\u003c\/p\u003e\n\u003ch3 data-start=\"598\" data-end=\"619\"\u003eWhat you’ll learn\u003c\/h3\u003e\n\u003cul data-start=\"620\" data-end=\"902\"\u003e\n\u003cli data-start=\"620\" data-end=\"681\"\u003e\n\u003cp data-start=\"622\" data-end=\"681\"\u003eThe key principles that make a brand strong and memorable\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"682\" data-end=\"744\"\u003e\n\u003cp data-start=\"684\" data-end=\"744\"\u003eHow to differentiate your product or service in the market\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"745\" data-end=\"793\"\u003e\n\u003cp data-start=\"747\" data-end=\"793\"\u003eStrategies to avoid common branding mistakes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"794\" data-end=\"850\"\u003e\n\u003cp data-start=\"796\" data-end=\"850\"\u003eThe importance of focus, consistency, and perception\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"851\" data-end=\"902\"\u003e\n\u003cp data-start=\"853\" data-end=\"902\"\u003eReal-world examples of successful global brands\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"904\" data-end=\"932\"\u003eWho should read the book\u003c\/h3\u003e\n\u003cul data-start=\"933\" data-end=\"1154\"\u003e\n\u003cli data-start=\"933\" data-end=\"970\"\u003e\n\u003cp data-start=\"935\" data-end=\"970\"\u003eEntrepreneurs and business owners\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"971\" data-end=\"1011\"\u003e\n\u003cp data-start=\"973\" data-end=\"1011\"\u003eMarketing and branding professionals\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1012\" data-end=\"1055\"\u003e\n\u003cp data-start=\"1014\" data-end=\"1055\"\u003eStartups looking to grow their presence\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1056\" data-end=\"1109\"\u003e\n\u003cp data-start=\"1058\" data-end=\"1109\"\u003eStudents of business, marketing, or communication\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1110\" data-end=\"1154\"\u003e\n\u003cp data-start=\"1112\" data-end=\"1154\"\u003eAnyone aiming to create a powerful brand\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1156\" data-end=\"1190\"\u003eWhy buy The 22 Immutable Laws of Branding from Readers’ Republik\u003c\/h3\u003e\n\u003cul data-start=\"1191\" data-end=\"1354\"\u003e\n\u003cli data-start=\"1191\" data-end=\"1234\"\u003e\n\u003cp data-start=\"1193\" data-end=\"1234\"\u003eFast and reliable delivery across Kenya\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1235\" data-end=\"1297\"\u003e\n\u003cp data-start=\"1237\" data-end=\"1297\"\u003eCarefully curated titles for ambitious and curious readers\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1298\" data-end=\"1354\"\u003e\n\u003cp data-start=\"1300\" data-end=\"1354\"\u003eEasy ordering from a trusted Kenyan online bookstore\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Readers Republik","offers":[{"title":"Default Title","offer_id":43026360959065,"sku":null,"price":2990.0,"currency_code":"KES","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0660\/4292\/1049\/files\/1_8aa129f7-d7f8-4cb7-a7ad-9f3dca30f4cf.jpg?v=1769668852","url":"https:\/\/readersrepublik.com\/products\/the-22-immutable-laws-of-branding-laura-ries-al-ries","provider":"Readers Republik","version":"1.0","type":"link"}