Propaganda – Edward Bernays

Propaganda – Edward Bernays

Edward Bernays, a pioneer in public relations, offers a groundbreaking look at the power of shaping public opinion in his classic book Propaganda. Written in 1928, this work explores how governments, corporations, and institutions influence and guide the masses—a concept Bernays called the “engineering of consent.” Buy in Kenya with fast delivery.

What you’ll learn

• How propaganda shapes opinions in politics, business, and society

• The techniques for influencing public behavior and collective thinking

• Historical context of propaganda during World War I and beyond

• Insights into the ethical and practical implications of mass persuasion

• How modern institutions continue to apply these strategies

Who should read the Book

Students of political science, marketing, communications, psychology, and anyone interested in understanding the influence of media and public opinion.

Why buy Propaganda from Readers’ Republik

• Fast delivery across Kenya

• Trusted Kenyan online bookstore with quality-checked books

• Easy ordering + responsive support